Training

Journal - September 16

The Story Behind Newline’s HALO Collection
Journal

The Story Behind Newline’s HALO Collection

Sportswear Inspired by the danish special forces

Helge Petersen was serving in the Danish military when he came up with the idea of starting Newline, one of Europe’s most innovative sportswear brands.

The brainwave was prompted by a training exercise that required him to jump out of a plane with a parachute. As he glided through the sky, he glanced up and noticed something interesting: his parachute was made out of a material that was incredibly water-resistant. It had an uncanny capacity to remain dry despite the abundance of moisture in the clouds.

 

Upon landing, Petersen started to wonder: “Would it be possible to use the same synthetic textile to manufacture running clothes that repelled sweat?” As it turned out, the answer was yes, and, in 1981, Petersen used this knowledge to launch Newline.

 

Thirty-five years on, the brand has grown into a powerhouse, producing everything from hoodies to compression tights. It has become a favourite amongst Scandinavian sportspeople, including Finnish jave...

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Journal - August 6

Primal Instinct
Journal

Primal Instinct

How Zuu Is Liberating Human Movement

Welcome to the first of our movement series. In these journal posts, we’ll be exploring unique fitness programs and techniques that match our belief that fitness involves a holistic and considered approach to body movement. We’ll share creative and innovative developments that move us beyond basic weights, equipment and tired old routines.

The Zuu training format is based around a set series of dynamic body weight movements mixed together in a high intensity cardio and body conditioning training format. It’s been featured on ESPN, used by the Royal Navy and Airforce and is currently being run through selected affiliates in Australia, Singapore, US and Europe, including Virgin Active and Goodlife gyms.

The Practical Man caught up with founder Nathan Helberg to hear why he thinks Zuu is unlike any other program out there and back his claim that it’s set to “liberate human movement”.

 

Tell us the story of Zuu. How did it come about?...

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220 Training

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EYSOM Foundation L/S Scoop Tee

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Long Sleeve Foundation Scoop Tee
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5-Inch Training Short
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5 Inch Welded Running Short
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Centro Messenger Bag
Crafted Goods Centro Messenger Bag

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